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Art Direction
Briston Christmas Campaign.
2024
As Creative Director for Briston 2024 Christmas Campaign, I led the project end-to-end—personally directing both art and photography. My goal was to create a warm, refined visual story that fused Briston’s sporty-chic aesthetic with seasonal coziness. I managed every creative stage: from mood board and casting to set construction, lighting, camera work, and color grading, maintaining a consistent premium tone throughout.
Key Visual
Briston 2024 Christmas Campaign.